10 Ways to Build Your Blog Community with Twitter

Every blogger, no matter how ambitious or dedicated to his or her blog – wants a community around it. Easier said than done of course. To build a community you have to get people engadged around the premise of your content and then make it as easy for them to interact as possible. Both with you and each other.

Create Your Blog Community

3 Reasons Why Twitter Rocks for Your Community

It’s less tedious than forums. As any other type of website, forums have a specific organization scheme that users need to learn. Put in there signatures, private messages, subforums – and it’s not really the simples solution. Also, a forum you create has to start from scratch. From zero users to a community. What if you have both article comments and a forum – what will the user choose to do? With too many choice, he may just end up staying quiet.

It’s more effective than e-mail because you’re communicating to the community. While e-mail is personal, what happens when you get to much e-mail? What happens when you stop responding to people? Ok, so they might understand that you’re busy, but that’s not the right way to get your community going, is it? With microblogging, people know you’re around. They get it. The community is getting it’s feedback – in public.
Accessible everywhere – browser, desktop, mobile,… With all the tools and ways to access both Twitter or your own microblogging network, you choose the way you want to engage your readers. You might have 10 minutes on the bus perhaps. Just pull out your iPhone and get some feedback in. Never again will you want to share a thought with your readers and not be able to do so.

10 Ways to Empower Your Community with Twitter

  1. Ask questions to your readers. What do they think about the topics you are covering, covered or plan to cover? Thoughts? Opinions?Since microblogging networks put a limit on how many characters you can write people have to get to the point. Keeping it simple means all the feedback you get is meaningful.
  2. Answer questions. Ok, so answering all your e-mail is going to lead to e-mail bancruptcy pretty quickly. By having a Twitter account or maybe even your own dedicated network you can crowdsource your community questions. You may not know the answer, but I’m one of your followers does. Or one of his followers. Microblogging lets information circulate quickly, giving people the i nformation they need – when they need it.
  3. Share the passion and linkup. What makes a real community are shared interests and passions. Your readers may love reading your articles, but why stop there. Link up other articles on the topic you cover. Give your readers a chance to explore videos, PDFs. By doing so, you strenghten your relationship with them. There on the inside, and you’re one of the guys sharing the good stuff.
  4. Follow the trends and create hashtags. Trend such as #FollowFriday have become rituals in their own right. By participating in them you can gain exposure since a lot of users monitor certain hashtags. Also, you can create your own meme. Love movies? Start #ThrillerThursday and encourage people to recommend interesting thrillers.
  5. Monitor the Twittersphere. With the help of Twitter search, you can monitor Twitter for terms relating to your topic. Say you write about stocks. Monitoring the term “stocks” lets you engage people who are interested in your topic. They have a question? Well – go on – help them!

    Your Community + Microblogging

    Your Community + Microblogging

  6. Be accessible yet private. With a blog, you become a public figure. Yes, your blog gives you a celebrity-like status to your readers. You the blogger. With time, people want to know more about you, but forums and e-mail make it hard. Microblogging on the other hand gives your community a backchannel into your life. So we discovered that Jason Calacanis loves his dogs and Kevin Rose drinks a lot of tea. The same applies to your own followers. They do want to know those little interesting quirks that sum you up as a person. Through Twitter you can share the little moments you want to share, while still keeping your privacy.
  7. Host contests and offer goodies. Namecheap runs “Fun Facts” Twitter contests. Every hour on the hour Namecheap asks a question and if you answer it correctly you get a $10 credit to your Namecheap account. Two of the players who answer the most questions in the period of two weeks get a Dell Inspiron Netbooks. Basically, they are teaching their community to pay attention. Their tweets don’t go unnoticed. Hosting a contest in terms of getting a response from the community is not hard since there’s basically no entry barrier.
  8. Feature your fans and retweet. Retweeting is also part of the Twitter culture. Basically, if you find something interesting on Twitter, you quote or “retweet” the message, crediting the user who posted it. With your own community you can do the same thing. When a prominent blogger features one’ tweet its like saying “This guy /gal is cool, and this tweet is even cooler”. Social proof you need to use.
  9. Offer them the world. By letting people engage you through Twitter or your own microblogging network you’re introducing them to a whole new level of social networking. By teaching things like how to retweet, use various tools and so on you’re impowering the community. People like to learn stuff and they respect people who show them things. I know I still respect the guy who taught me what RSS feeds were, and yes – I follow him on Twitter.
  10. Let them speak. Giving your community a chance to speak is at the essence of each and every of the things we went through in this article. In that spirit, what would you do to build your blog community with Twitter and microblogging?
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  • janetti !

    thanks for the really nice, concise article. as a community manager, (for the Web 2.0 Expo) all of this is right on. 🙂

  • Great text guys, really comprehensive guide to twittering now I could start following these rules instead of just trollin around 🙂

    Btw. I RTed this 🙂

  • Nice post. I’ve been trying to explain these things to people who just don’t get the advantage of being on twitter. I’ll pass this on to them.

  • Great post!

  • Some great ideas. Contests might really help a mid level blog take off, and twittering helps provide a whole new way to speak back to your readers.

  • Ivan Brezak Brkan

    Glad you liked the article guys and (a) gal ;), thanks for the feedback! 🙂

  • yournaturalpet

    Thanks for a good article – all good ideas to build relationships, which is what I want for my healthy pet business. I’ll be sharing it on twitter!

  • Excellent Twitter info for us new people – thanks

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  • Twitter is really a wonderful tool, and the possibilities it gives us never end.

    However, it’s not so easy to be used…

    First of all, most people that follow you don’t do that because they care about what you are going to show them with your messages, links and comments, but because they want to be followed by you, and if you won’t follow them back, they will stop following you, what is quite disappointing, especially when it happens many times.

    Sometimes I have the impression that nobody is following anyone, but only posting their messages, hoping to get everyone’s attention and be followed by more people, without reading anything.

    Besides this problem, I find it very difficult to enter in contact with people I don’t know. I tried three times to follow people that mentioned my keywords, but I was never followed by them, and I felt that they looked at me as if I was someone who was fishing followers… I didn’t like this position and this is why I never did it again.

    I tried also to answer a few questions for many people, but again I felt that they considered me as if I was someone helping them only because I was looking for followers, and I never did that again too…

    Perhaps I should spend more time there, so that I could find ways to interact with all these people.

    I like Twitter very much and I post my messages there everyday, besides not having a group yet. I use it to give lessons to my followers. I keep posting the articles I write everyday, besides a few comments and explanations, while following marketers, experts of various fields on the internet, people that belong to my fields or to similar ones, people that I admire and I think that teach me something useful, and a few of my online friends, only because we have met before, we did something together, etc.

    It’s very nice to see their pictures, and read what they write… The short sentences we use are very practical and I feel that Twitter is really the best social networking site today. It’s much better than forums and blog comments, without a doubt!

  • you got it right. now, im quite getting addicted to twitter. its easier to connect with people in this platform, its like a cellular phone which you can send sms worldwide.

    building a community not only of followers but of friends on twitter is more important.

    but there are also people who i must say abuse the power of twitter, and it of course back fires on them.

  • Nice post! Thanks!

  • Mr T Dude

    Pretty basic stuff. You don’t mention how to stop a twitter community being clogged by the 10% of people who write 90% of the comments and make it seem cliquey and inaccessible

  • I do not agree with half of number 8 “retweet”. This can be annoying twitter users sometimes as many users now are RT

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  • Good article, and – tallying up the feedback – useful to most of us.

    How about following up with some related complementary ones?

    Best!

  • Thanks for the post. There are some good ideas here. Will be trying them out on my own blog.

  • cool. that’s why i began to develop interest on this site…

  • Adrian E

    Great post with lots of gold nuggets; thank you, will RT

  • Thanks for a great post! In the two months I have beenusing twitter in combo with my blog traffic and activity has started to climb. This is just the beginning!

  • Great article! Will definitely share this with lots of people to help spread the love and insight. This is really helpful info to get people more engaged in both fun and meaningful ways.

  • Great article! Will definitely share this with lots of people to help spread the love and insight. This is really helpful info to get people more engaged in both fun and meaningful ways. (YsnJen on Twitter)

  • Interesting ideas. I am new to the world of twitter and found these ideas most helpful!
    ~J

  • nice tips! I do need to start using hashtags more often

  • I find it hard to understand, how do you know if people really do read my blog..

  • Terrific post! Great reminders for my efforts plus I get asked by others frequently about how to utilize and integrate Twitter into their activities and strategies. Now I can just give them a link to this post.

    Thanks!

  • this post is really helpful! thank you so much 😀

  • AC

    Some good basic stuff in here. I think it boils down to access. Readers want more access and Twitter is a low-impact way to give it to them. Now if we could just get more readers who want that access… 🙂

  • I’m crazy about the simple distinctions you’ve made in the post! Glad I found you today. I’ll be RTing your insights this week and keeping my tuner set for more…

  • Interesting! thanks! :p

  • Great article with lots of reminders for all of us. Sometime we forget the little things that make Twitter such an awesome tool for those of us who are involved in it.
    I look forward to sharing this information with my followers and will remember to engage in some of the items you mentioned.

  • Thanks for the great info. Love your material. Was on your bootcamp call with Joel Comm on You Tube as well and enjoyed that as well!

  • WONDERFUL article !!! thank you so much for all thses great tips !!!

  • thanks for a great post!
    i find very useful

  • Useful tips you have there 🙂

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  • Great post. All this social media stuff can really take over your time. Thanks for the tips. Very helpful

  • very interesting and helpful! thanks!! tweeting is new for me and wow, i can see the power in this!!! and the learning curve is quick. i’m only tweeting for a few days and i have quite a following! Here’s a sticker for you!! have a stickeriffic day!!!

    http://www.dailybreeze.com/bogert/ci_11104790

    miss emily88 🙂

  • I just started in wordpress and twitter is helping me grow that. I agree that twitter is an engaging platform and I appreciate the 140 limit to get to the point 🙂

    Johni Louise

  • Great article. About Namecheap: can anyone offer any further insight on this marketing method in a social network arena? Every instinct tells me it turns communities off?

  • Wonderful post can’t wait to implement some of these techniques to see results

  • Alana Moira
  • thanks alot … I liked th one that says “Be accessible yet private.” smart thinking! 🙂
    loved it al l=)

  • great advices! but what will happen with twitter in 1 year?

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  • Great information! This is a good resource for me.

  • Thank you for the tips they are great and need to put them action

  • Get info, thanks for the tips, keep them coming…

  • Absolutely the best article I have read on how to use Twitter. Thanks!

  • THIS is excellent, thanks for making it plain, I GET IT!Being originally from NEW ORLEANS and running marathons&5k’d,10k’s and 1/2 marathons backwards for various causes including BREAST CANCER RESEARCH 5K WALK in OCT 08,and ACHILLES KIDS PROGRAM in NEW YORK, andGHANA, and ST.JUDE HEROES in Tennessee just to name a few. you just might be the answer to THE ANSWER GUY, ASK JEEVES.

    Wishing you GOD’S BEST in all of your endeavors

    PINMAN OUT

  • Of late, I have been reading about and experiencing delays and shut-downs of Twitter. If this is caused by recent the rapid increase in users I have been reading about, the traffic may be another indication that Twitter is a wave of the future, assuming the technical difficulties are solved.

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  • jdmtee

    Thank you, some great information there, I am just starting out in the world of Blogging and really need some ideas how to reach people, this has helped!

  • I really loved your article here. You made some great point here.

    Several of them I have adapted but not put them in a context like you describe here.

    If I not already follow you on Twitter, I most definitive will.

    Article is bookmarked and I send a tweet too 🙂

    Cheers…

  • Great tips. I just started using Twitter last week and I am trying to harness its power for my blog.

  • Great info…a MUST read for anyone serious about Twitter. Tweeting it to my followers as we speak…Thanks

  • Very helpful information. I love it when I learn new ways to be productive. I’m so glad I discovered you guys.

  • Twitter. Use it. See what happens. Hope for the best.

    Blogging. Use it. Write it. If people like it then great, if people don’t then fine.

    Blogging should be first and foremost for the blogger.

    Don’t Twitter solely to drive traffic. Use it because you want to.

    Try and avoid jumping on any kind of bandwagon.

    *rolls eyes*

  • Great content! Thanks for the excellent tips, this gives dimension on how to better utilize it. I’ve bookmarked this blog for future use. http://womenofcaliber.wordpress.com

  • I was wondering why / how Twitter might help my blog and now I know! Thanks for the info and tips! I’ll have to get started on a Twitter account!

  • what a great post! i am sharing this link with my blog readers via my latest blog post on twitter— http://kueee.blogspot.com/2009/03/day-kue-twitting-all-way.html

  • Fabulous, helpful, concise and positive post. Will be ‘tweeting’ this post to my community.

    Many thanks

    Fleur

  • imageforu

    This is an excellent post. Thanks for the tips! Suzanne K. Levis

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  • theexuberantone

    I think you just made me smarter! :p

  • sanjeevbhadresa

    Nice post!

    It’s amazing how fast Twitter is becoming a “must use” application!

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  • thedjprototype

    definitely a good & informative post. Will apply to the community I am trying to build.

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  • vino808guy

    Great post. I’m new to both blogging and Twitter, so having to master both at the same time has been a bit of a challenge. Thanks for helping clarify things with this post.

    Andre
    http://thegrapecrusader.wordpress.com/

  • Fab article,

    thnx. =]

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  • castercomm

    Thanks for taking the time, very informative.

    Engaged (engadged) in mispelled in the opening paragraph

    Call me curmudgeonly but I hate that spelling and grammar have been thrown away in favor of microblogging, texting and the need to fill a 24-hour information cycle.

    I use and benefit from the very services I’m bitching about but if I were to offer rules to an aspiring blogger, one would be: Build your credibility and community by offering compelling content and taking the time to proof.

    As the media becomes an all-digital world and “journalists” fade away, our language will continue to erode. Oh well.

    #2 in your Twitter section bankruptcy (bancruptcy)

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  • Thanks for the tips! I am a noob on twitter. This will help with my Real Estate business & drive people to my blog.

  • davisblair

    Isn’t ambitious spelled with ambitious with a “T”?

  • linkshop

    WoooooW

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  • guru96

    hi

  • great post, love tips on twitter… I have been utilizing twitter since 2007 when it first came out and it just keeps getting better and better, nice post

  • iStalk v2.0

  • hi

  • i couldn’t find any friends here. i’m isolated right now. can someone visit my blog ?

  • wow…. it’s a great post and can give us a lot of tips to improve the number of visitors of our blog…

    at this time, i am trying to learn more about twitter and considerate which kind of help it can gives me…

    thank you!
    zanatta
    Brazil

  • inverseparanoid09

    I gotta admit, I love the mysterious, questioning look you give in your picture

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  • Cy Quick

    Masterly… Are the typo mis-spellings of the words ambitious and engaged left in for any reason? They certainly draw the eye on WordPress Home page. Twittering is for the young, of course. I have nothing to contribute to the world of today…

  • Have a question …

    Quick Background: I have a twitter account under “10High” which is kind of a starting offshoot of my newly created blog called “10High”. I also have my own twitter account under my own name (eli_madden) …

    Question: Would it be best to keep these two separate, or combine my 10High twitter account under my regular account?

    Just curious as I am new to the twitter world (WHERE HAVE I BEEN?).

    Any advice is helpful. Thanks.

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  • You’re awesome dude! Thanks a bunch!

  • afnankhan4

    tanakthanx a lot 4 give precious information
    my question is how can i suggest a btter name for bolg title?

  • you’ve made me one notch closer to actually looking into Twitting, or Tweetterizing, or whatever it is

  • goldybell

    Nice Post

  • lhiggi11

    Spellcheck your stuff: engadged? come on.

  • Hands are cute!!!

  • Sorry, just have to mention, it’s ‘ambitious’, not ‘ambicious’.

  • Great article. Some really interesting tips. Thanks.

  • by default I am following some of your tips, I found your post very useful, Great tips!

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  • yourfriendandy

    Hey thanks for this! I previously had no clue as to what twitter was about.

    : )

    -Andy

    http://mintconditionpublishing.com

  • This is great. Some real nice tips here.The truth is that most people doesnt use the vast information they gather daily,Hey!,go do somes of these tips today and you will be happy.
    Cheers

  • I haven’t got the twitter-bug yet but after reading your post I have finally been moved to twitterish …

    lets hope and see if my blog stats rocket from 5 -500 so I won’t be so obsessed with checking my followers every 10 minutes:-)

    thanks again
    miranda

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  • leelearning.co.uk

    Brilliant!! I reposted this, hope you don’t mind, full credit given
    http://leelearning.wordpress.com/2009/03/26/shoutem/
    Lee

  • HO

    We are using twitter to help build a community of Canadian Biotechnolgists – a pretty specialized group. Drop by for a peak at http://cbt20.org.

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  • Great post! Twitter is an incredible tool that can help in a lot of ways!

  • cashp

    Your spelling is awful. Engadged. Bancruptcy…

    I don’t trust people who can’t spell to know what they’re talking about. They might be wrong about that too.

  • Terrible spelling, poor writing.

    @cashp – Yes, absolutely.

  • There’s some good info here. Just because of some typos and spelling errors, doesn’t mean the person doesn’t know what they’re talking about.

    Thanks for sharing these useful tips 🙂

  • Christine

    Twitter’s become such an essential and powerful tool for online community. Quick and easy way to build a user base and encourage participation!

  • jescady

    Great article. I found it really useful.

  • What’s Twitter?

  • Valuable info…thanks a lot!

  • Great info… Going to be looking at hash tags closer to find more specific users. Thanks!

  • Twitter is just another pointless step in the social media world. I’m sorry, but there are a lot of businesses out there who don’t NEED microblogging at all. In fact, its just a distraction. Yes, its an easy way to avoid dealing with people 1 on 1, but that’s a bad thing, right? Spend time helping people individually, and you’ll develop a far more powerful ‘community’ – who are likely to work for you, by giving you word of mouth recommendations.

  • thanks alot for this useful info!

  • Thanks for the post. Good info for a Twitter newbie. Will be trying them out on my own blog.

  • Great post. This is the best, clearest explanation of Twitter’s power I’ve seen. I’ll be passing this on to my clients for sure!

  • Great article; it’s got me interested. I’m still not too sure how to go about it, but I’m going to give it a go.

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  • yoakumjames

    For some reason I am really struggling with Twitter. This was a great help. Thanks.

  • Hi,
    That is some pretty cool and useful advise!

    Thanks so much for sharing!

    Greetings,
    Claus D Jensen

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  • Great Post! Thank you for the quick tips. I am new to this, so this type of post helps a lot!

  • Very informative, I might be able to figure out twitter after all!

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  • i love this article….make me know what is really twitter using for…thanks a lot writer… 🙂

  • Ken

    Great post. I still think it is hard to get much across with 140 characters. I love Twitter, maybe I just need to spend more time on Twitter.

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  • patingski

    So Twitter is awesome for Taking traffic to you website . It is very
    simple to setup and its a fun positive way to keep in contact with
    people. To get more followers on twitter check out this amazing
    tool.Twitter
    Traffic Machine

  • Twitter and stumble upon is good invention make web more fun.

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  • The only thing that scares me is getting started… creating a twitter account with no followers! Micro blogging to noone seems almost as bad as blogging to noone… but you gotta start somewhere I guess.

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  • It is very good for built up blog community.If you follow this then you could do this.Nice idea attached here.I seems that become a success by this idea.

  • Bonjour,

    Merci pour votre article interessant j’aime bien votre blog à bientot manga x

  • Heh am I actually the only comment to this great writing!?

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